Using Your Blog to Promote the Services You Offer

Your Blogging USP

Correct monetization isn't just advertising--it is also about promoting the services that you offer so that you can use them to earn money. Use this article to teach you the best way to sell your services with your blog so that readers will actually pay for them.

When you make the decision to use your blog to promote your services you're going to have to start treating is an extension of your business and take proper care of it. Once the bell has been rung and your blog has introduced your business, the two will be forever linked. You must take your blog seriously if you want it to deliver results. Your blog can only give as good as it gets from you.

The thing about ROI is that it does require an investment. When you use your blog properly to gain added access to your target audience, then you'll be able to see amazing returns on that investment. You have to start by treating your blog like a true asset for your building so that it will become one.

Make sure you are advertising your own services, skills, and talents and not taking business elsewhere. Google AdSense will take business away from your blog for pennies; it's hardly worth the loss of business revenue for you. Try placing your own advertisements in those primo ad spots on your page instead and watch the business roll on in. Also try playing around with various (or even multiple) locations like using your own ads just above your comments, below blog posts, and along the sidebar on your blog.

Ask your happy customers for testimonials. You can even include a "testimonials" tab on your blog where you keep a running list of positive feedback from customers. You might also want to ask previous clients to add a link to your blog on their site for additional traffic and a valuable backlink. The best thing about this method is that your client is doing the "selling" for you. The more you can rely on referrals from clients, the better the results will be. When you have the right ideas to use, promoting your own services on your blog gets much easier.

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